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A new look for St John Ambulance

St John Ambulance has updated its image with a new logo. The new logo retains the white cross from the organisations history, but adds a modern new look. This is the first change to the logo since 1968.

Along with the new logo the organisation is creating a single look for the organisation to reinforce the image and role of the organisation.

Harry Dymond, Chief Commissioner of St John Ambulance said “As well as updating our logo, we’ve changed the way we talk about and present ourselves, to show we are a vibrant and relevant force in today’s society”.

St John Ambulance launches bold new look.

View the new logo on the St John Ambulance website.